In today’s information age, buyers count on real estate professionals for more than just showing homes. Buyers need their real estate professional to guide them through the stresses and pitfalls that occur in any real estate transaction. In essence, they look to their real estate professional to be an expert in the field of real estate. In order to meet client expectations, it’s important that the real estate professional truly understands the needs of the client. Today, one of those needs is often for personal privacy.
In that regard, what many of your clients don’t know is that once their transaction closes, and the deed is recorded, their ownership information becomes public and is posted on the internet. Many clients don’t like this exposure – having private financial information on the internet can be a recipe for disaster. However, real estate professionals can help their clients maintain their privacy by recommending a Chicago Title land trust. Ownership through a land trust keeps your client’s ownership information private – off the public record and off the internet. Providing your client with this valuable information makes you more than just a real estate professional – you are a trusted advisor guiding your client through a difficult time, providing value-added information. It not only helps them maintain their physical and financial safety, it helps you get repeat and referral business!